Day Three - 7% Social Sharing Day

Thank you Facebook. Today we saw multiple shares and likes and re-tweets across the board. Yes we only managed to secure pledges totalling £13, but they were both from friends. Ready and willing to help out because it was me :) and they believe in our happiness project..

I finished the day with a run and a new optimism that even though we weren't going to be one of 'those' projects that got funded in 48 hours. We might just get there through love and admiration.

Lessons Learned

1. Top friends are top fans too! Much has been said about how to get funded on KickStarter. The common theme has always been to reach certain funding targets through your own personal networks. It seems strange to me that it has to be this way... but monkey see monkey do.
2. Facebook rocks! You need to ask friends to share your project. SHARESHARESHARESHARE!

Looking forward to Sunday and day four with a renewed confidence.

Day Two - 6% Networking

Today was a busy one. I managed to visit a business social gathering that I help to host once a month.

The thought of sharing the good news about my launch with some of my business acquaintances, and anyone else with ears for that matter was quite exciting. I now had a real site to send people to!

HappiJar was well received by most, lots of connections made and we even had a glut of social media shares which took us to almost 100 Facebook likes on the KickStarter project page! Good work! I was also able to connect with a HappiJar fan who promised to forward on my link to some more people who would very much be interested in our campaign.

No additional pledges though. Not to be disheartened though, I got home and planned my social media Saturday and chased up some emails. Then thought about why backers were not crashing the servers trying to pledge their support for HappiJar... are they insane!

Lessons Learned:

1. You can take a horse to water, but you can't make them drink. So much so that it can be quite painful hearing about how great your project is, but not great enough to back. Grow a pair Glen and stay focussed.
2. Networking might not bring you tens or hundreds of pledges. But it could bring you more and even further reaching connections :)

Go to bed, with a slightly sore head and hope of a better tomorrow.